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Thursday, December 30, 2010

The Online Equivalent of an Effective Newspaper Advertisement is FREE

Ask anybody who has been in business for a long enough and they 
will tell you how newspaper advertisements have for decades 
helped to build countless small businesses.

The advantages of a newspaper advertisement are many, but what 
has attracted small business entrepreneurs for decades is the 
speed at which a struggling entrepreneur (short of funds as many 
starting small businesses always are, and looking for customers fast) 
is able to get a very quick response.

Many extremely successful businesses today started off booking 
tiny classified newspaper advertisements, grew into larger 
display advertisements (that were still very tiny) and today 
are multi million dollar enterprises commanding lots of 
respect. If folks were laughing then because of the tiny 
advertisements, you can be sure that they are no longer 
laughing today.

Many of those who know all this stuff are not aware of an 
amazing new development. That there is an equivalent of the 
highly effective newspaper advertising online. And what's more 
it is FREE.

Most people know that free articles posted at relevant web 
sites with a good detailed resource box leading back to your 
web site or free course or whatever works for you, is the 
most effective way of advertising online. However there has 
always been one very important missing link. And that is high 
readership.

Newspapers tend to have very high circulations and that's how 
small businesses would manage to get such a good response 
from those tiny advertisements placed. The problem with online 
articles is that in order to have a high enough readership, you will 
need to post an article at numerous different sites and you may 
require quite a number of articles to get the good response you 
seek. It usually takes a while for the articles posted and the viral 
effect (that good articles enjoy of being reposted over and over 
again) to take effect and give you a good regular response similar 
to good offline newspaper advertisements.

Not any more. Smart entrepreneurs are now combining their free 
articles with the amazing Ebay site to reproduce an effect that 
is even better than the newspaper in the old says. Better because 
it is mostly free and yet has the potential of pulling in the 
sort of targeted traffic that no daily newspaper on earth can 
even dream of. The key words here are "targeted traffic."

All you need to do is register with Ebay. And you don't even 
need to sell anything. You just have to use your Ebay about-me 
-page.

Ebay has well over 1.5 billion page views per month. There are 
well over 40,000 people who sign up for Ebay every day - Sunday 
included.

Of course there's serious money to be made from the auctions or 
by selling something with a fixed price. But you can profit on 
Ebay even if you are not selling anything. You can use the About 
me page to put in all sorts of information including a link to 
your article or web site. Just by learning how to do this, you can 
dramatically increase traffic to your posted articles or even to 
your web site. This highly targeted traffic is bound to yield 
sales for you, whatever it is you are selling. The traffic is targeted 
because you select your section in Ebay carefully.

I found Brian McGregor's ebook, "The Ebay Formula," extremely 
useful in helping me understand how to use Ebay to drive my 
traffic and profits. You can get the ebook now by emailimg me personally at ckyalo@yahoo.com

Despite all the hype on the net these days, there are a few 
really amazing things that you can do with the internet, this 
has to be at the top of the list because it gives one the 
potential to earn some of the incomes the hype guys are 
throwing around. Those are the figures I'm going for myself 
and I dare admit that I'm getting there quite fast.

When you do get those high numbers please remember that you 
First heard of this amazing secret from me.

Christopher Kyalo has over 20 years experience in marketing and creative writing. Order his FREE COURSE:HOW TO ADVERTISE FREE ONLINE by sending a blank email to bizboom@freeautobot.com. He can be reached at strongwallafrica at yahoo.com

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